Katherine Farrell
The midwest's
most beloved
caterer...
CC Thompson Photography
Author,
speaker,
entrepreneur,
businesswoman,
and mom...
Portfolio
Resume
Katherine's Blog
The Katherine's Catering Story
Upcoming Speaking Engagements
Press Releases
February 12th, 2010- Eastern Michigan University
CEO Conference
Katherine's: Rollin' the Dice in Vegas
- Jan. 2010
March 7th- 11th, 2010- Catersource Conference
Las Vegas, Nevada
Award Winning Bahamas Trip
- Dec. 2009
Caterer of the Year
Fine Homes Magazine
Silver Lining Award
- Sep. 2009
Michigan Meetings
and Events
Be Healthy Magazine
Thoughts
Katherine’s Top Ten Tips
for Business
1. Communicate with honesty, who you are and what you do.
2. Lead the way. Stay focused on you mission, your vision and your values.
3. Build a team. Share financials, goals, priorities and fun.
4. Set your standards from the beginning and don’t waver.
5. Learn from the past to create your future.
6. Create alliances with others to build your business.
7. Educate yourself and your team. Seek out amazing mentors and be one to others.
8. Use technology as a pathway to efficiency and information.
9. Set goals and believe in your success-
it will unfold.
10. Above all, love what you do.
It shows!!
"I have always loved sharing food and wine with friends
(new and old)...
it traverses all boundaries,
opens conversation,
heals and nourishes,
brings cultures and communities together and allows us to
relax and enjoy ourselves."
- Katherine
"I was just looking for a recipe to take to my
in-laws for dinner. Thank you!" -Marianne
"I just love reading it!
Everything looks so fresh and exciting!" -Nancie
Check out Katherine's Blog
Sample Speaking Topics
Large Tailgate Catering
How to cater for 1000 or more!
We’ll break down how to plan menus and spec quantities for these large ‘picnic’ type events,
how to manage logistics at larger events
and how to market this service to opposing teams.
We’ll talk about partnering with your local universities and colleges to attract more potential donors to attend their events. And I'll show you how profitable these events can be when well planned, and brainstorm about creative themes you could implement.
Finding your Unique Niche
Explore what you do best and evaluate your strengths and weaknesses by brainstorming marketing ideas for your company
and exploring what other profit centers
might be available to you!
Creativity on a Limited Budget
The best ideas don’t need to be expensive. By starting with the basics and growing creatively from there, we’ll talk about the latest trends, including some creative menu ideas. Whether you are planning a networking reception for 50 or a grand opening for thousands,
you need to stretch your dollars (and creative spirit!)
to achieve the best deal…over a meal!
Strategic Business Alliances
Leveraging your business with unique partnerships.
In this seminar, I'll teach you how to partner with your vendors, suppliers, and venues. Learn how these affiliations can benefit everyone and make the planning experience easy and convenient
for your clients.Taking advantage of your strategic alliances can create profit centers and help you grow regionally.
Improving Your Profits
through Open Book Management
Learn how including your team brings more successful than you could have imagined! Our catering company has implemented this open book management system and achieved significant growth over the past years- despite the difficult economic times.
Employee Retention
The name of the game- how to hire, train and retain!
Learn how to lower your turnover and fully utilize the talents that you have on your team. With ideas that will reenergize you, your management team and your employees like how good communication and leadership leads to increased sales and profits!
"I just wanted to tell you that I thought today's luncheon speaker
was one of the best all time. I loved the speaker!" Grand Traverse Woman Magazine, January 2009
contact
"Katherine, you are all class." Angela Draskovic, Zoe Alliance
Ciao bella!
© Katherine's Catering Inc. 2009-2010 All rights reserved.